Strategic Roadmap to Elevate the Coach Experience

A research-led proposal showing why coaches can’t track performance, monitor member progress, or engage members daily, and how to fix it. Proposal was created and delivered in 2 days.

Client
Global coaching platform, Director of Coach Experience

My Role
Research, strategy, and presentation design: I sampled qualitative data from 400+ users, wrote the roadmap, and designed the deck.

Due to NDA, I have redacted the client’s name.