Standards, Systems, and a Prototype for Utility Leaders

MY ROLE

Design Lead

CLIENT

State-Wide Electricity Company (client name under NDA)

KEY STAKEHOLDERS

President, Vice President, District Managers, Coordinators, Design & Tech Teams.

TAGS

Workshop Facilitation / Systems Mapping / Product Strategy / Prototyping / UX Research / Playbook Design / Cross-Functional Collaboration

What I Designed

A suite of programs, path-to-success frameworks, and a prototype dashboard that helped managers move from fragmented data toward clearer decisions, stronger alignment, and more consistent ways of working.

Context

Managers were spending up to 40% of their time manually consolidating data across disconnected systems, limiting their ability to make timely, strategic decisions.
 The challenge was not just access to dataβ€”but designing a broader system that could define standards, improve visibility, and support better decisions across teams.

Approach

01. Defining what β€œgreat” looks like

I worked with managers and stakeholders to define what a stronger decision-making and operating system required:

  • Clear standards and expectations across roles

  • Visibility into performance, trends, and future projections

  • Better feedback loops between planning, execution, and leadership

02. Translating insight into a system

I helped shape a suite of six programs, each with a path to success and concrete activities for implementation. The broader system included:

  • Standards and accountability frameworks

  • Metrics and data tools to support decision-making

  • Training, feedback, and reference systems to improve adoption

03. Aligning cross-functional teams

I worked across business, design, and technical stakeholders to:

  • Translate research into structured priorities

  • Build alignment on future-state direction

  • Shape both the MVP and broader roadmap

04. Prototyping and iterating

Within that broader system, I co-created and tested a prototype dashboard through:

β€’ Multi-stage workshops

β€’ Low- to high-fidelity prototypes

β€’ Continuous user feedback loops

Each iteration refined:

β€’ Information hierarchy

β€’ Interaction flow

β€’ Decision triggers

Outcome

  • Reduced time spent on data consolidation by 40%

  • Enabled managers to make faster, more informed decisions

  • Built stakeholder confidence and secured early buy-in

  • Defined both a broader operating framework and a prioritized prototype roadmap for future product development.

Hear it from them

A short compilation of user responses during the iterative design user test phase.